Archetype Deep Dive: Jazmine “Jazzy” Reeves

Jazmine “Jazzy” Reeves is definitely a favorite of mine. I love her passion for her career and her unwavering commitment to authenticity. She refuses to shy away from protecting the soul of music, even when it means standing toe-to-toe with the biggest and boldest wolves in the industry. She has the biggest heart, but make no mistake, she doesn’t play about the people she loves.

Some would probably call Jazzy a rebel, but I think that misses who she really is. She isn’t driven by the desire to fight against systems simply for the sake of fighting them. She’s driven by the desire to build something better. When she believes the existing way compromises creativity or truth, she creates space for a new vision to thrive.

She has a no-nonsense attitude, but beneath all that confidence is a real softie when it comes to love. Especially when that love involves her self-proclaimed archnemesis, Wesley Bishop.

Overall, Jazzy is the kind of person everyone enjoys having around because she naturally lifts the energy in every room. More than anything, she believes in being unapologetically herself, and she encourages everyone around her to do the same.

What’s her archetype?

The Creator.